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Cosmetic
How professional whitening works, what sensitivity feels like, and the simple habits that help keep your smile bright.

A brighter smile is one of the most popular reasons people visit us. Professional whitening is safe, predictable and tailored to you, but it helps to know what to expect before you start.
Whitening gels contain peroxide, which breaks down the stains held within the surface of your teeth. In the UK, only a registered dental professional can legally supply gels at the strength needed for a noticeable result, which is one reason shop-bought kits rarely compare.
Before starting, we check your teeth and gums are healthy. Whitening won’t work well over decay or gum problems, and those should be treated first.
Some patients notice temporary sensitivity or mild gum irritation during whitening. It usually settles within a day or two of finishing. If it happens, let us know. We can adjust how often you wear the gel or recommend a desensitising toothpaste.
Tea, coffee, red wine and smoking are the main culprits for new staining. You don’t have to give them up, but rinsing with water afterwards, using a straw for cold drinks and keeping up regular hygiene visits all help.
Clifton tip: keep your trays. A short top-up every so often is usually all it takes to refresh your shade.
Book a consultation and we’ll tell you honestly whether whitening is right for you, how much improvement to expect and what it will cost before you commit.
Written by
Dr Usman Ahmed
Principal Dentist & Owner
Dr Usman Ahmed graduated from Queen Mary University of London and leads the team at Clifton Dental. He’s a committed, highly skilled clinician dedicated to gentle, modern dentistry for the whole family.
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